Would you make a great sleep coach?


As a coach, therapist, health coach, or dietitian, you probably see your clients more than most doctors see their patients.

This extra time allows you to build a relationship and trust, critical components to help customers detach.

Now, here’s something you may not know:

This relationship and trust can make you one seriously a great sleep trainer.

The reason: a large emotional investment is intended to help people change the multitude of daily habits that affect sleep, says Chris Winter, MD, a leading sleep specialist, author of several books (including The sleep solution i The child rested) and collaborating expert in PN’s Sleep certification, stress management and recovery.

“Trainers, therapists, health coaches and dietitians might be in a position to do better than a doctor,” says Dr. Winter.

(And yes, that is coming from a sleep doctor.)

In addition, according to Dr. Winter …

Not enough sleep doctors.

Long waiting lists prevent people from getting the help they need, and some of these people suffer from mild sleep problems that don’t really reach the level of “I need a doctor to look at it”.

Grab that person who knows their 4pm coffee cup keeps them awake at night.

This person is unlikely to need a doctor. A sleep trainer, on the other hand, can help them identify and try many different strategies: weaning caffeine slowly, substituting another activity for the coffee break, drinking an alternative drink, until the client finds the one that works. .

This is just the beginning, though.

Sleep, stress management and recovery training are often the missing link to achieving nutrition and fitness goals.

With specific training, you can help your clients go from overwhelmed and backward to feeling like they can handle anything life offers them.

(And life throws some evil curved balls.)

The best news …

You are likely to NOW have several traits and skills needed to become a very effective sleep, stress management, and recovery coach.

Here are three more reasons why you are perfect for the job.

Reason no. 1: Sleep and stress affect health and fitness … a lot.

Professional sports teams like the Red Sox hire sleep specialists like Dr. Winter to help his players level up.

This is because elite performers know:

Improving sleep and resilience to stress are the foundations for improving health and performance.

This is true for all humans, not just professional athletes.

“Optimal sleep, stress, and recovery make every other aspect of someone’s health journey easier to achieve,” says Greg Wells, PhD, performance physiologist, author of Rest, refocus and recharge, and a consultant for our sleep certification, stress management and recovery.


Reason no. 2: You already have many of the qualities needed to help people change.

Maybe you’ve dedicated your life to helping people.

“That means, almost by default, you’re empathetic and compassionate,” Dr. Wells says.

In addition to these traits, you have probably also developed many skills that facilitate behavior change.

For example, you probably know how:

  • Clarify people’s goals (and unearth the crucial motivations behind them)
  • Listen (and really listen) to people
  • It helps people transform their old habits into new and healthier behaviors

Despite all this, you may still feel inadequate when you try to help people with sleep problems and stress management.

This is where additional training can help. By acquiring specific knowledge and expert techniques, you can build the confidence you need.

Reason no. 3: This goes directly into your area of ​​practice.

Knowing when to refer for sleep, stress, and recovery is no different than knowing when to refer for health or fitness.

As a sleep coach, you can work with people to develop practices that improve the quality and quantity of sleep, but you he can not diagnose sleep apnea or insomnia, offer to do a sleep study, or adjust someone’s CPAP machine. They will want to see a doctor for this kind of thing.

Your doctor will probably prescribe some behavioral changes:

  • “Have a better ritual before you go to bed.”
  • “Practice these cognitive-behavioral therapy exercises for insomnia (CBT-I).”
  • “Use CPAP consistently”.

I this is where you enter: You can really help your customers do these things… successfully.

(If you ever have doubts about what is and what is not without your field of practice, see our Worksheet in the field of practice.)

The takeaway: While you can’t replace the value and need for a doctor, you can help clients effectively implement a doctor’s advice.

You already have the ribs. (Really.)

By learning to help your clients improve their sleep, stress management, and recovery, you will add an edge to your coaching experience and business.

But even better? You can help your clients move to a level of health they had never realized was possible.

If you are a health and fitness coach …

Learning how to help clients manage stress, improve resilience, and optimize sleep and recovery can be profoundly transformative for both.

It helps clients “take off” and makes it easier for the rest, whether they want to eat better, move more, lose weight, or regain their health.

And for coaches: it gives you an enriched skill that will differentiate you as an elite change creator.

The new Level 1 sleep, stress management and PN recovery certification will show you how.

Want to know more?

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