Food technology company based in Singapore CRUST Group announced yesterday (November 1) a new round of strategic investors and collaborations, which will allow it to expand its presence in the Japanese market.
The company has received investments from Leave A Nest Singapore, Glocalink Singapore, Ales Global and Mitsui Sumitomo Insurance Venture Capital (MSIVC), the corporate risk arm of Mitsui Sumitomo Insurance under MS & AD Insurance Group.
The CRUST group will work closely with its partners to develop new recycled products in Japan with the goal of creating more partnerships with food service companies and retailers.
We are pleased to partner with strategic investors such as Leave A Nest, Glocalink, Ales Global and MSIVC for our expansion in Japan. By working alongside strong investors engaged in the SDGs, we will be able to pioneer the recycling movement in Japan and improve the way we make beverages.
Travin Singh, founder and CEO of CRUST Group
Recycling surplus ingredients
With growing resource scarcity and limited agricultural expansion in land-scarce countries such as Singapore and Japan, food waste and loss are important on the food security agenda of many countries.
According to the United Nations, the overall cost of food waste amounts to a staggering $ 2.6 trillion a year. In 2018, In Japan, 6 billion kg of food was lost and wasted, approximately the amount of food consumed by Tokyo’s 13 million residents in a year.
In Singapore, it is common for bakeries and restaurants to throw away unsold bread at the end of each day. CRUST Group reuses surplus ingredients such as bread and food waste such as fruit peels in unique products such as CRUST sustainable beers and CROP functional beverages.
The company works closely with food and retail service industry partners, such as restaurants, hotels and supermarkets to create their products.
He recently launched a pale ale made with leftover artisanal bakery bread Kayser House. He has also collaborated with Edible Garden City, Tiong Bahru Bakery, The 1925 Brewing Co and Shilin Night Market
Buy CRUST Group now VP seal and achieve $ 20 discount when you pay with Pace and the code PACEVP20 (minimum expense of $ 80).
Featured Image Credit: CRUST Group / Salt Mag