Nestlé’s new eye strategy as the leaked file shows many unhealthy products


Credit: public domain CC0

World food giant Nestle said Monday it would develop a new nutritional strategy after the Financial Times reported an internal document showing that most of its foods and beverages were unhealthy.

An internal presentation distributed among top executives earlier this year had revealed that more than 60 percent of Nestle’s main food and beverage portfolio did not meet the “recognized definition of “, reported the British business newspaper.

The presentation, viewed by FT, revealed that only 37 percent of Nestlé’s food and beverage by revenue (excluding products such as pet food, baby food and specialty medical nutrition) was rated above 3 , 5 according to Australia’s five-star healthcare rating system.

Nestle, owner of everything from chocolate brands to coffee and baby food, has for several years reorganized its activities to focus more on health and well-being, as consumers increasingly shun pizzas. frozen and sugary drinks.

Among other things, the Swiss company has been making a big boost in vegetarian and vegan products.

“We’ve made significant improvements to our products,” Nestle’s presentation said, according to FT.

But, he added, “our portfolio is still below external health definitions in a landscape where regulatory pressure and consumer demands are soaring.”

A Nestle spokeswoman told AFP that the company was “working on a company-wide project to update its pioneering nutrition and health strategy”.

“We are examining our entire portfolio through the different phases of people’s lives to make sure our products help meet them. and supporting , “she said

The initial focus, he added, would be to “evaluate (our) part and beverage portfolio that can be measured compared to external nutritional profiling systems, ”such as the Australian system.

According to the FT, Nestle intends to unveil its new strategy this year.

Citing an anonymous person who was familiar with the situation, the document suggested that the company could set aside products that would worsen its health rates, such as confectionery.

Nestle makes a new CEO with experience in the healthcare industry

© 2021 AFP

Citation: Nestle’s new eye strategy, as the leaked file shows many unhealthy products (2021, May 31) retrieved June 1, 2021 at -eyes-strategy-leaked-products.html

This document is subject to copyright. Apart from any fair treatment for the purposes of private study or research, no part may be reproduced without written permission. Content is provided for informational purposes only.

Source link