What you should know:
mPulse mobile, a leader in conversational AI and digital participation solutions for the healthcare industry, posted two important announcements:
– acquired HealthCrowd, an innovative leader in communications platforms as a service focused primarily on the Medicaid market
– received a growth investment from PSG, a leading growth capital company that partners with mid-market software and technology services companies.
Impact of the acquisition for mPulse
mPulse participated in both transactions to position itself as a major market force working to improve health outcomes through innovative engagement capabilities. Its acquisition of HealthCrowd joins forces with two innovative organizations with extensive experience in delivering personalized digital health experiences. The new combined company has unmatched capabilities to adapt, automate and digitize engagement to reach members of major health plans and transform how healthcare organizations improve results and consumer experience through digital touchpoints.
“Demand is rising for members looking for a personalized, consumer-focused health experience. HealthCrowd has worked obsessively to create measurable value and deliver positive results in the Medicaid and Medicare markets while paying close attention to members ’experience,” said Neng Bing Doh, CEO of HealthCrowd. “mPulse is reimagining the way payers relate to members to meet this need, and the combined strength will unlock huge benefits for health plans, their members, and the larger healthcare ecosystem. We look forward to joining mPulse team and leverage our cultures and capabilities to work towards this shared mission. “
Growth capital to accelerate the expansion of market output
PSG’s new funding will aim to accelerate mPulse’s market expansion, enable innovation through mPulse’s health participation solutions, and nurture opportunities for organic and inorganic growth. With this investment, PSG becomes the majority shareholder in mPulse Mobile. Current mPulse investors also participated in this round, including Optum Ventures, OCA Ventures, HLM Venture Partners, Echo Health Ventures, SJF Ventures and Bonfire Ventures. Truist Securities acted as sole financial advisor and DLA Piper as mPulse’s legal advisor.
